What Size Should Your Social Media Graphics Be in 2026?
Every platform crops, scales, and compresses images differently — and getting the dimensions wrong is one of the fastest ways to make a brand look unpolished. A logo cut off in a profile photo or a headline cropped out of a cover image undermines all the design work that went into it.
Here's the complete, up-to-date reference for the platforms that matter most in 2026.
1. Instagram Sizes for 2026
- Feed post (square): 1080 × 1080px
- Feed post (portrait): 1080 × 1350px
- Story / Reel: 1080 × 1920px
- Profile picture: 320 × 320px (displays as a circle — keep key elements centred)
2. LinkedIn Sizes for 2026
- Feed post (square): 1200 × 1200px
- Feed post (landscape): 1200 × 627px
- Company cover banner: 1128 × 191px
- Personal profile banner: 1584 × 396px
3. Facebook Sizes for 2026
- Feed post: 1200 × 630px
- Story: 1080 × 1920px
- Page cover photo: 820 × 312px (desktop), keep key content within the centre 640px)
- Profile picture: 170 × 170px
💡 Pro tip: Platforms compress images on upload. Export at roughly double the display size (and keep files under 8MB) so text and logos stay crisp after compression.
4. Universal Design Tips for Multi-Platform Graphics
Rather than redesigning from scratch for every platform, build with safe margins — keep essential text and logos within the centre 80% of the canvas. That way, one design can be cropped for multiple formats without losing anything important.
Design for the smallest, most-cropped version first — everything else is a bonus.
5. Tools to Resize Fast
Canva, Figma and Adobe Express all support custom frame sizes and let you save presets per platform, so a single master design can be exported to every size in minutes instead of redrawn each time.
🎯 Need consistent, on-brand social graphics? Avora Brands designs complete social media kits — sized correctly for every platform, every time. Get in touch with us →